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Content Strategy for the Web (eBook, PDF)
11,95 € *
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FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn't help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you're not sure where to start. How can you realize the value of content while planning for its long-term success? For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.

Anbieter: buecher
Stand: 22.11.2019
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Content Strategy for the Web (eBook, PDF)
11,95 € *
ggf. zzgl. Versand

FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn't help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you're not sure where to start. How can you realize the value of content while planning for its long-term success? For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.

Anbieter: buecher
Stand: 22.11.2019
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Complications in Small Animal Surgery
115,99 € *
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Complications in Small Animal Surgery provides a complete reference to diagnosing, managing, and treating surgical complications, with information following a standardized format for ease of use. Presents comprehensive information on diagnosing, managing, and preventing surgical complications using an accessible format Offers a well-defined, thoroughly illustrated format to maximize practical value, with algorithms, tables, practical tips, and many images throughout Covers common and uncommon complications in all body systems Serves as a reference to recent literature relevant to each complication Includes access to a companion website with videos, figures from the book available for download into PowerPoint, and linked references at www.wiley.com/go/griffon/complications

Anbieter: buecher
Stand: 22.11.2019
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Domain Names Flipping , Hörbuch, Digital, 1, 56min
9,95 € *
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To get started in the domain selling arena, all you need to do is find memorable, appealing domain names in niche markets and sell them to buyers, eager to create their own website because they see value in the domains you are selling. Get all the info you need here. 1. Language: English. Narrator: Al Remington. Audio sample: http://samples.audible.de/bk/acx0/028821/bk_acx0_028821_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 22.11.2019
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Complications in Small Animal Surgery
115,99 € *
ggf. zzgl. Versand

Complications in Small Animal Surgery provides a complete reference to diagnosing, managing, and treating surgical complications, with information following a standardized format for ease of use. Presents comprehensive information on diagnosing, managing, and preventing surgical complications using an accessible format Offers a well-defined, thoroughly illustrated format to maximize practical value, with algorithms, tables, practical tips, and many images throughout Covers common and uncommon complications in all body systems Serves as a reference to recent literature relevant to each complication Includes access to a companion website with videos, figures from the book available for download into PowerPoint, and linked references at www.wiley.com/go/griffon/complications

Anbieter: buecher
Stand: 22.11.2019
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Content Marketing Strategies: How Delivering Se...
9,95 € *
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If you are a website owner, a businessperson, or an online marketer, this audiobook was recorded especially for you. If you are looking to improve the overall quality of the content on your website and you want to improve not only the visitor engagement on your site but also your overall website traffic, this audiobook was written with you in mind. In this audiobook you will find a variety of techniques and methods that you can use to reach your target audience and engage them in ways you have never thought of before. Having a strategy for marketing your content can mean the difference between having a hero and having a zero. What you will learn in this audiobook: The value of successful content on your website The best places to use your content and find readers How to find your voice and find your target customer Types of content that you can write Types of content portals you can have How to use social media to your greatest advantage when marketing your content Download this audiobook to discover critical content marketing strategies that will skyrocket your sales traffic in a minimal amount of time. 1. Language: English. Narrator: Kirk Hanley. Audio sample: http://samples.audible.de/bk/acx0/035869/bk_acx0_035869_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 22.11.2019
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E-Commerce Website Optimization
19,99 € *
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For those running e-commerce websites there are three ways to increase sales: increasing the quantity of visitors; increasing the percentage of visitors who buy from the site; and increasing the amount that visitors spend when they buy. E-commerce Website Optimization goes beyond simply increasing traffic, helping readers to improve conversion rates, increase ROI from online marketing campaigns, and generate higher levels of repeat business. It brings together usability, analytics and persuasion to offer a straightforward and detailed 5-step methodology of how to use the tools and techniques of Conversion Rate Optimization (CRO) to increase the e-commerce value of websites. Grounded in the latest theory and research, this will help readers to be well-informed and confident to make the right choices.Backed up with a range of invaluable case studies, E-commerce Website Optimization is perfect for those seeking to implement a data-driven ethos to their organization's e-commerce programme, based on market-tested and robust split-test methodology used across a range of commercial businesses. It supports all those responsible for online sales within an organization, be they the Chief Digital Officer, Head of Online Sales or E-commerce; or entrepreneurs and owners of small businesses deriving a substantial proportion of revenue from e-commerce.

Anbieter: buecher
Stand: 22.11.2019
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Boost E-commerce Sales and Make More Money: 300...
9,95 € *
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Anyone selling products or services online can benefit from this book. You will learn exactly how to make your website more successful and increase the amount of money you make from your website or e-commerce store. This also includes clear, actionable steps for you to increase retention and create loyal customers that will come back to spend more money. Plus, you can get examples of each case study listed in the book. In this book, there are 300 different tactics to increase conversions, generate more leads, and maximize ROI. The key is to find the most profitable tasks and start with those. The advice outlined should be organized into an annual marketing calendar. A marketing calendar is an organized schedule of when you need to create and promote the marketing throughout the year. This way, you can proactively set up the success of your e-commerce website. The book starts off with general advice about driving traffic to your website. Then, it details how to better understand your target customer. This is where we start to understand exactly to whom you should be marketing and why. Creating personas and your customer avatar will help you determine how and where you should be marketing your products. Next, I dive into specific areas of an e-commerce website. Each section has specific tips to maximize the effectiveness. I recommend trying as many of the tips as possible. Not all the advice will work exactly as I have outlined it. You need to test and experiment to determine the right approach for you. Finally, you will hear specific suggestions on how to make more money from your e-commerce website. This money will come not only from new customers but also from repeat customers. This strategy is to help improve retention, resulting in a larger lifetime value. That includes suggestions for when your customers receive their products at their home or office. 1. Language: English. Narrator: Paul Colaianni. Audio sample: http://samples.audible.de/bk/acx0/026167/bk_acx0_026167_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 22.11.2019
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E-Commerce Website Optimization
19,99 € *
ggf. zzgl. Versand

For those running e-commerce websites there are three ways to increase sales: increasing the quantity of visitors; increasing the percentage of visitors who buy from the site; and increasing the amount that visitors spend when they buy. E-commerce Website Optimization goes beyond simply increasing traffic, helping readers to improve conversion rates, increase ROI from online marketing campaigns, and generate higher levels of repeat business. It brings together usability, analytics and persuasion to offer a straightforward and detailed 5-step methodology of how to use the tools and techniques of Conversion Rate Optimization (CRO) to increase the e-commerce value of websites. Grounded in the latest theory and research, this will help readers to be well-informed and confident to make the right choices.Backed up with a range of invaluable case studies, E-commerce Website Optimization is perfect for those seeking to implement a data-driven ethos to their organization's e-commerce programme, based on market-tested and robust split-test methodology used across a range of commercial businesses. It supports all those responsible for online sales within an organization, be they the Chief Digital Officer, Head of Online Sales or E-commerce; or entrepreneurs and owners of small businesses deriving a substantial proportion of revenue from e-commerce.

Anbieter: buecher
Stand: 22.11.2019
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